Thursday, April 30, 2015

Puckerup Update

We are moving along in our business, but we are hitting a hard time with sales.  We are changing our marketing strategy in order to attract more prospective buyers.  The Google Form was not successful at all (only 2 orders), so we printed out order forms and put them in students boxes. It has been one day since the forms were placed and we have sold 3 units because of this method. 
The Grind has also sold a small number of units, so our partnership is working well. 

Our new project in our business is to make a video and written pitch for Kickstarter.  We are in the mitts of writing our written pitch then after that has been completed we will write the script of the video and film.   Our written pitch includes our pivot from the backpack company, our hurdles, what the funding would go to, our benefits, and our tagline.  We still need to come up with our tagline and plan to do that during this class period.  

Since our last post we have sold a total of 56 units making $112.  In order to meet our success goal we need to sell 24 more units.  We have added labels to our tubes so that look more professional.  


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